or


[10/05/09 - 09:08 PM]
The 10 Things You Need to Know About the New Season: #6 - Shows Rarely Change Networks
By Brian Ford Sullivan (TFC)

Please note: As a courtesy, please do not reproduce these comments to newsgroups, forums or other online places. Links only please.

Welcome once again to "The 10 Things You Need to Know About the New Season," our annual feature about, well... the 10 things you need to know about the new season. The goal of this venture is to address not only common questions people have about television but to also demystify (or potentially reaffirm) stigmas out there about certain networks, time periods, genres and so forth. So with that in mind let us put on our journalistic caps and give you the cold hard truth about what's potentially ahead for some of your favorite new and returning shows...

6. Shows changing networks is the exception, not the rule.

Of the 707 shows to premiere on broadcast television (ABC, CBS, FOX, NBC, UPN, The WB and The CW) in the past 10 years (those that have launched from 9/1/99-6/1/09), guess how many of those aired on two different networks? Excluding the WB/UPN merger, just 18. And if you expand that pool to include the 74 returning shows for the 1999-2000 season, that number grows to only 29. Take a look:

1/3/97 - jag (cbs, from nbc)
9/17/98 - for your love (wb, from nbc)
9/11/00 - hughleys, the (upn, from abc)
9/12/00 - mysterious ways (pax, from nbc)*
9/22/00 - sabrina, the teenage witch (wb, from abc)
10/8/00 - pjs, the (wb, from fox)
9/12/01 - candid camera (pax, from cbs)
10/2/01 - buffy the vampire slayer (upn, from wb)
10/9/01 - roswell (upn, from wb)
1/19/02 - making the band (mtv, from abc)
2/28/03 - grounded for life (wb, from fox)
9/5/04 - surreal life, the (vh1, from wb)
10/3/04 - america's most talented kids (pax, from nbc)
2/14/06 - world's most amazing videos (spike tv, from nbc)
6/4/06 - simple life, the (e!, from fox)
7/18/06 - contender, the (espn/versus, from nbc)
9/11/06 - monday night football (espn, from abc)
10/4/07 - law & order: criminal intent (usa, from nbc)
2/4/08 - paradise hotel (mynetworktv, from fox)
3/5/08 - high school reunion (tv land, from wb)
3/23/08 - futurama (comedy central, from fox)
10/1/08 - friday night lights (directv, from nbc)
10/3/08 - wwe smackdown (mynetworktv, from cw)
1/6/09 - scrubs (abc, from nbc)
4/18/09 - nanny 911 (cmt, from fox)
6/1/09 - i'm a celebrity, get me out of here! (nbc, from abc)
6/16/09 - singing bee, the (cmt, from nbc)
9/25/09 - medium (cbs, from nbc)
TBA - secret millionaire (abc, from fox)

The above means in the past decade, just 3.71% of series have ever made the leap from a broadcast network to another home. And of those only 14 were scripted shows. In other words, on average just one scripted and one unscripted show per season wind up in new homes.

So why such long odds? First and foremost, shows rarely switch networks because they are successful. They switch because they failed the original broadcaster and, if picked up by someone else, have the cloud of "someone else's garbage" hanging over it. Secondly is the cost. Shows on ABC, CBS, FOX and NBC simply cost more to produce that shows on cable. This is why there's always talk of behind-the-scenes upheaval (cast, crew, budget, etc.) when a potential move is being discussed. And finally, history shows that outside of a few notable exceptions, the overwhelming majority of network jumps don't pan out in the long run. Of the aforementioned shows, so far only six ("The Contender," "For Your Love," "JAG," "Making the Band," "Mysterious Ways" and "The Surreal Life") went on to run longer on their new networks than their original ones.

At the end of the day, switching networks is a rare feat. So while we hear the cries of "HBO should pick up 'X!'" or "Syfy should pick up 'Y!'" each year, the reality is that the hurdles involved - cost, perception and risk - are only overcome by the very few.

TOMORROW: The iTunes, Hulu and DVD question.

* was intended to move to PAX from the start





  [october 2009]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[12/03/24 - 01:01 PM]
Video: "Aaron Rodgers: Enigma" - Official Trailer - Netflix
Follow NFL quarterback Aaron Rodgers as he rebounds from his achilles injury in this sports series chronicling the defining and controversial moments of his life and career.

[12/03/24 - 12:20 PM]
Star-Studded Lineup to Perform During Season 26 Finale of "The Voice"
The season will conclude with special performances from Dan + Shay, Kelly Clarkson, Myles Smith, Riley Green & Ella Langley, Tears For Fears, Season 24 winner Huntley and Season 25 winner Asher HaVon during the live show on Tuesday, December 10.

[12/03/24 - 12:02 PM]
Video: "DC Studios Showcase: The Official Podcast" - Official Trailer - Max
Your one-stop destination for all things DC and DC Studios.

[12/03/24 - 12:01 PM]
TNT Sports, in Collaboration with NBA 2K and Genius Sports, to Present NBA 2K25 DataCast Alternative Telecast on truTV & Max for 2024 Emirates NBA Cup Knockout Round Coverage
This alternative telecast will be available during all of TNT Sports' 2024 Emirates NBA Cup Quarterfinals and Semifinal live game coverage and will blur the lines between the video game and the real NBA experience.

[12/03/24 - 12:01 PM]
Netflix Top 10 Week of Nov. 25: "Our Little Secret" Shines at #1; "Cold Case: Who Killed JonBenet Ramsey?" Takes the Top Spot
The conspiracy thriller "The Madness," starring Colman Domingo, debuted at #2 (9.3M views) on the English TV List.

[12/03/24 - 11:00 AM]
TLC Announces New Series "Baylen Out Loud"
The new series features Baylen Dupree, a vibrant and resilient 22-year-old with Tourette Syndrome.

[12/03/24 - 10:03 AM]
Video: BritBox Reveals Trailer and First Look for "A Cruel Love: The Ruth Ellis Story," Starring Lucy Boynton, Toby Jones, and Bessie Carter
The series, which stars Lucy Boynton as ambitious, brave and steadfast Ruth Ellis, the last woman hanged in Britain, will premiere with two episodes on February 17.

[12/03/24 - 10:01 AM]
"The Recruit" Season 2 - Date Announcement & First Look Debut
Netflix's action packed espionage series starring Noah Centineo returns for its second season on January 30.

[12/03/24 - 09:10 AM]
Max Sets January 16 Premiere Date for New Animated Original Series "Mermicorno: Starfall"
The series invites audiences into a dazzling underwater world where a team of Mermicornos (enchanting mermaid-unicorns) embark on exciting, hilarious and stylish adventures to save the ocean from the evil Ika Inkblot.

[12/03/24 - 09:06 AM]
Peacock's Fan-Favorite Drama Series "Bel-Air" Renewed for Fourth and Final Season
Set in modern-day Los Angeles, "Bel-Air" reimagines the iconic culture-defining '90s sitcom "The Fresh Prince of Bel-Air" through a new, dramatic take on Will's complicated journey from the streets of West Philadelphia to the gated mansions of Bel-Air.

[12/03/24 - 09:01 AM]
Video: "Big Boys" - Official Trailer - Hulu
A comedy about two mismatched boys who strike up an unlikely friendship when they're thrown together at university. They'll explore, experiment, and try to discover themselves, whilst also helping one another along the way.

[12/03/24 - 08:44 AM]
Sean Hannity to Host New Long-Form Interview Show "Sean" on FOX Nation
Episode one kicks off with iconic actor, writer and director Sylvester Stallone alongside his wife, entrepreneur, and model Jennifer Flavin Stallone.

[12/03/24 - 08:01 AM]
Crime Drama "The Gold" Is Coming to "Masterpiece" on PBS
A second season, which delves into the decades-long aftermath of the historic crime, will also air on "Masterpiece."

[12/03/24 - 07:34 AM]
Video: Apple TV+ Unveils Trailer for Stunning Docuseries "The Secret Lives of Animals"
Hailing from the acclaimed BBC Studios Natural History Unit, the series will debut globally on December 18 on Apple TV+.

[12/03/24 - 07:13 AM]
Apple TV+ Unveils First Look at Season Two of Psychological Thriller "Surface" Starring Gugu Mbatha-Raw
The eight-episode second season premieres globally on Apple TV+ on Friday, February 21, followed by new episodes every Friday through April 11.